Make it OPTIONAL
Most businesses don't actually NEED to know who enters their store or uses their service, beyond what information is voluntarily submitted by the customer. Let's go back to anonymous transactions, which is the only real way to stop BIAS and issues around inclusivity. A business owner or service provider cannot hold bias or discriminate against somebody if they don't know who they are! Our current laws prevent against discrimination, and remaining anonymous is the best way to uphold that.